Location: Bengaluru
Experience: 1–3 Years (Branding / Marketing)
Qualification: Graduate / Post Graduate in Marketing, Business Administration, Mass
Communication, or related field
About Greenspace
Greenspace is a leading innovation-driven company specializing in herbal extracts, nutraceuticals, personal care, and wellness solutions. We combine the wisdom of nature with modern science to create sustainable, research-backed products for domestic and global markets.
www.greenspaceherbs.com
Role Overview
We are looking for a dynamic and creative Branding Executive / Brand Manager to support the development and execution of brand-building initiatives across our Personal Care, Wellness, and Nutraceutical portfolios. The ideal candidate should be passionate about consumer brands, market trends, Offline marketing, and creating impactful brand experiences.
Key Responsibilities
Brand Strategy & Development
- Assist in developing and executing brand and category strategies aligned with business objectives.
- Support product positioning, messaging, and brand communication initiatives.
- Ensure consistency of brand identity across all customer touchpoints.
- Contribute to new product launch plans and go-to-market strategies.
Market Research & Consumer Insights
- Conduct market research, competitor benchmarking, and trend analysis.
- Gather consumer insights to identify market opportunities and product gaps.
- Monitor industry trends within Personal Care, Wellness, Ayurveda, and Nutraceutical segments.
- Prepare reports and recommendations based on market findings.
Campaign & Event Management
- Plan and coordinate brand campaigns across digital, retail, trade, and offline channels.
- Support exhibitions, trade shows, product launches, seminars, and promotional activities.
- Coordinate campaign execution with internal teams and external partners.
- Track campaign effectiveness and ROI.
Agency & Vendor Coordination
- Work closely with creative, offline marketing, PR, packaging, and branding agencies.
- Coordinate development of marketing collaterals, packaging, promotional materials, and brand assets.
- Ensure timely delivery of projects while maintaining quality and brand standards.
Digital & Content Marketing Support
- Coordinate content creation for social media, websites, brochures, presentations, and marketing campaigns.
- Support digital marketing initiatives including SEO, social media, influencer collaborations, and email campaigns.
- Ensure alignment of content with brand guidelines and business objectives.
Brand Performance Analysis
- Monitor brand performance metrics, campaign results, and consumer engagement.
- Analyze sales trends and market share data to identify growth opportunities.
- Prepare monthly brand performance reports and presentations for management review.
Required Skills
- Strong understanding of branding, marketing, and consumer behavior.
- Excellent communication and presentation skills.
- Knowledge of FMCG, Personal Care industries preferred.
- Strong analytical and market research capabilities.
- Proficiency in MS PowerPoint, Excel, and marketing analytics tools.
- Ability to coordinate multiple stakeholders and manage projects effectively.
- Creative thinking with strong attention to detail.
Preferred Experience
Candidates from the following industries will be preferred:
- Personal Care
- Cosmetics & Beauty
- FMCG
What We Offer
- Opportunity to work with innovative Personal Care brands.
- Exposure to new product development and brand-building initiatives.
- Dynamic and growth-oriented work environment.
- Learning opportunities across marketing, branding, and business strategy.
Interested candidates can share their profiles with:
Email – HR@greenspaceherbs.com / Jyothi_hr@greenspaceherbs.com
8123598674
