Department: Sales & Marketing
Location: Hyderabad (Covering Telangana & Andhra Pradesh)
Experience: 5–8 Years
Employment Type: Full-Time
Reporting To: Regional Sales Manager / Head – Sales & Marketing
About Greenspace Herbs
Greenspace Herbs is a science-driven organization specializing in Ayurvedic, Herbal, Nutraceutical, Personal Care, Cosmetics, and Wellness products. We are committed to delivering innovative, high-quality products through research, sustainability, and
customer-centric solutions.
We are looking for an experienced Area Sales Manager to lead sales operations, expand our distribution network, and strengthen our market presence across Telangana and Andhra Pradesh.
Role Purpose
The Area Sales Manager will be responsible for driving business growth across Telangana and Andhra Pradesh through effective distributor management, market expansion, key account development, sales execution, and team leadership. The role requires strong experience in General Trade (GT), Modern Trade (MT), Cosmetics, Personal Care, Herbal, Nutraceutical, or FMCG sales.
Key Responsibilities
Sales & Business Development
- Drive achievement of monthly, quarterly, and annual primary and secondary sales targets.
- Develop and execute territory-specific sales strategies to maximize business growth.
- Identify new business opportunities and appoint distributors, super stockists, wholesalers, and retail partners.
- Execute Go-to-Market (GTM) strategies for new product launches.
- Expand market penetration across General Trade, Modern Trade, Pharmacy Chains, Cosmetic Stores, Wellness Outlets, and Institutional channels.
- Build sustainable business growth for Greenspace’s Personal Care, Cosmetic, Herbal, and Wellness product portfolio.
Distributor & Channel Management
- Appoint, develop, and manage distributors, super distributors, wholesalers, and channel partners.
- Monitor distributor performance, inventory levels, stock movement, sales, and collections.
- Conduct regular distributor business reviews and implement action plans for growth.
- Ensure optimum product availability and efficient supply chain coordination.
- Build long-term relationships with distributors and key trade partners.
Market Coverage & Territory Management
- Manage business operations across Hyderabad, Secunderabad, Visakhapatnam, Vijayawada, Guntur, Tirupati, Warangal, Karimnagar, and other assigned markets.
- Lead and mentor Sales Executives, Promoters, Merchandisers, and Distributor Sales Representatives.
- Conduct regular market visits to monitor execution, identify opportunities, and strengthen market presence.
- Expand retail coverage, numeric distribution, and weighted distribution.
- Ensure effective implementation of merchandising standards and in-store branding activities.
Key Account Management
- Develop relationships with Modern Trade chains, Pharmacy Chains, Cosmetic Retailers, Wellness Stores, and Institutional customers.
- Negotiate commercial agreements and promotional activities.
- Ensure successful execution of customer-specific business plans and promotional programs.
- Drive revenue growth through key account development.
Sales Operations & Collections
- Monitor order processing, stock availability, distributor inventory, and secondary sales.
- Ensure timely collection of outstanding payments and adherence to credit policies.
- Coordinate with Supply Chain, Customer Service, and Finance teams for smooth business operations.
- Resolve customer complaints and market issues promptly.
Marketing & Brand Execution
- Execute product launches, promotional campaigns, retailer engagement programs, exhibitions, and consumer activations.
- Coordinate with the Marketing team to ensure effective implementation of branding initiatives.
- Monitor competitor activities, pricing, schemes, and market trends to identify growth opportunities.
Reporting & Compliance
- Submit Daily Sales Reports (DSR), Weekly Business Reviews, and Monthly Sales Reports.
- Share market intelligence, competitor analysis, pricing updates, and customer feedback with management.
- Ensure timely submission of TA/DA claims and expense reports.
- Maintain compliance with company policies, reporting systems, and sales processes.
Key Performance Indicators (KPIs)
- Primary Sales Achievement
- Secondary Sales Growth
- Distributor Productivity
- Collection Efficiency
- Market Coverage
- Numeric & Weighted Distribution
- New Distributor Appointments
- New Outlet Development
- Product Availability
- Retail Visibility
- Key Account Growth
- Team Performance
- Sales Forecast Accuracy
Required Skills
- Strong knowledge of General Trade (GT), Modern Trade (MT), Wholesale, and Retail operations.
- Experience in Distributor, Super Stockist, and Channel Management.
- Strong understanding of Personal Care, Cosmetics, Herbal, Nutraceutical, or FMCG markets.
- Excellent negotiation, communication, and relationship management skills.
- Strong analytical and problem-solving abilities.
- Experience in territory planning, business development, and team management.
- Proficiency in Microsoft Excel, CRM, ERP, and sales reporting tools.
Preferred Candidate Profile
- Graduate in any discipline; MBA is preferred.
- 5–8 years of experience in Personal Care, Cosmetics, Herbal, Nutraceutical, FMCG, Consumer Healthcare, or OTC products.
- Strong market knowledge of Hyderabad and Telangana, with exposure to Andhra Pradesh markets.
- Experience managing distributors, super stockists, wholesalers, retailers, pharmacy chains, cosmetic stores, and modern trade accounts.
- Proven track record of achieving sales targets and expanding market share.
- Fluency in Telugu and English is essential; knowledge of Hindi is an added advantage.
- Willingness to travel extensively across Telangana and Andhra Pradesh.
Preferred Industry Experience
Candidates from organizations such as:
- Himalaya Wellness
- Lotus Herbals
- Biotique
- Mamaearth
- WOW Skin Science
- Dabur
- Emami
- Patanjali
- Wipro Consumer Care
- Marico
- CavinKare
- VLCC
- Plum
- The Derma Co.
- Minimalist
- Forest Essentials
- Nykaa
- Health & Glow
- Or similar Personal Care, Cosmetics, Herbal, Nutraceutical, Wellness, FMCG, orConsumer Healthcare companies.
Why Join Greenspace?
- Be part of a fast-growing organization in the Ayurvedic, Herbal, Personal Care, and Wellness industry.
- Lead market expansion across two high-potential states.
- Work with innovative, science-backed products.
- Career growth opportunities in a dynamic and collaborative environment.
- Contribute to building a trusted consumer brand with a strong focus on quality and innovation.
Interested candidates can share their profiles with:
Email – HR@greenspaceherbs.com / Jyothi_hr@greenspaceherbs.com
8123598674
